Beyond Academics

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Houston, We Have 
A Problem

The window of time between the Pandemic and the upcoming demographic cliff offers a small but mission-critical window to transform revenue growth strategy. Here’s why:

  1. Higher ed started strong innovating during the pandemic, but quickly fell back into maintenance mode—and there’s an enrollment shortage ahead.
  2. The movement away from degree requirements for jobs will continue to gain momentum as industry’s demand for shovel-ready workers increases.
  3. The way higher ed has traditionally branded, positioned, and marketed itself is not market-relevant.
  4. An institution that is not tapping and scaling revenue streams outside of the credit hour sale is falling behind by the day.

Check Out Some of Our Thinking:

The FutureX Podcast: The Enrollment Myth on YouTube

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Beyond’s Unique Approach To Your Revenue Growth

  • We start with a blank slate. There is or cookie cutter to put you through, and no templated deliverable decks on our shelf.
  • We help you reimagine everything – from recruiting strategy and messaging, to how revenue will be generated by the institution.
  • We co-create strategy mapped to your Institutional DNA. It’s strategy your people can actually deliver on – not some “best practice” that will sit on a shelf.
  • We roll up our sleeves and do the actual work of transformation with you and your people.
  • We measure and report on outcomes.

Results We Impacted in 2022

A client leveraged our ThinkSpace methodology to bubble up over 100 revenue generation ideas from staff and faculty during a soft asset inventory we conducted. The top 5 prioritized assets will conservatively generate an additional $15 million in annual revenue for the institution.

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We identified dual enrollment as a growth area, and leveraged technology to grow enrollment by 38% in 12 months resulting in over 1,200 new students for the year at a community college.

38%

We activated two non-traditional revenue streams at an institution that was seeing declines in credit enrollment due to changing demographics. Those revenue streams replaced declining credit income.

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We guided a large university system away from an unnecessary and risky technology purchase that was being sold as "necessary", and instead helped them optimize existing technology, saving money, staff burnout, and risk to reputation.

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Got Questions For Us? Let's Talk